Berlin: ICT, Media and Creative Industries
Berlin’s ICT, Media and the Creative Industries cluster is one of five dynamic, interstate clusters set up as part of the Innovative Capital Region consisting of Brandenburg and Berlin.
The six designated areas of interstate cluster activity:
- energy technology
- life sciences and healthcare
- media and the creative industries
- transport, mobility and logistics
concentrate the respective strengths of innovative industries in the two states, and are intended to strengthen the German capital region in international competition. With annual overall turnover of EUR 30 billion, the cluster is an essential part of the capital region economy.
The German capital enjoys an international reputation as a place where creative ideas can be realized. Future industries like the ICT sector find a proper home in Berlin, which provides the right mix of internationality and innovation necessary for success in global markets. Domestically, Berlin’s creative sector generates turnover of nearly EUR 8 billion – equivalent to around 8.5 percent of the gross value added of the city’s economy.
The ICT, Media and the Creative Industries cluster in Berlin and Brandenburg is a by-word for above average growth rates, with more than EUR 28.3 billion turnover generated by a 238 thousand-strong workforce active in more than 46 thousand companies – running the gamut from advertising and media agencies to software developers and ICT providers. Twelve technology parks and 29 start-up centers provide support services to technology-oriented businesses.
IT research is well served by the presence of the Hasso-Plattner Institute in neighboring Potsdam; seven Fraunhofer Institutes; the Ferdinand-Braun Institute for Microwave Engineering; the Zuse Institute Berlin; and the Institute of Microelectronics in nearby Frankfurt (Oder).
Cluster management services are provided by the State Senate of Economics, Technology and Research and the Brandenburg Economic Development Board (ZAB). Berlin Partner for Business and Technology supports cluster management and is responsible for numerous activities in specific action fields within the cluster. Berlin Partner also provides business and technology promotion services for companies, investors and science institutes in Berlin. With carefully tailored services and excellent links to research, Berlin Partner’s experts provide a comprehensive range of services to help companies launch, innovate, expand and secure their economic future in Berlin.